Our Services
Marketing strategy development and planning
We will meet with your sales and marketing teams to develop and clear understanding of your marketing objectives and use this as a basis to develop a detailed marketing plan and budget. This will be presented for further discussion and input before a final plan is agreed upon.
Marketing Research
We can conduct market surveys to assess the opportunities and challenges for and sustainability of your products and services across the region or for specific Countries.
Local Partner Selection
In those markets where you want to select partners, distributors or resellers in advance of an exhibition, conference or other marketing activities, we will leverage on our extensive industry network to attract suitable applicants to pre-qualify and forward to you for selection or possible interviewing while you are in the market, there by accellarating your market entry and potential ROI.
Event Selection
Based on our extensive knowledge of conferences and exhibitions across the country markets as well as your marketing objectives, we will analyse and recommend which wvwnts best suit your requirements to include in your marketing plan and budget.
Customised Events
We can design and implement dedicated corporate events, products, launches, road shows, conferences, inhouse training, staff motivation events and staff incentive events.
Collateral Design development and production
We can design leaflets, folders, banners, backdrops and give aways that marry your products and services with local market needs and dynamics as well as source their production on a competitive pricing basis, advertising designs and placement including media recommedations.
Collateral Logistics
Timely transport and on-site delivery of all your collateral on a competitive basis, including all unpacking, display, mounting , reparcking, secure storage and onward freight following events.
Insurance
Specialized insurance coverage for staff, equipments and liability.
Meeting booking
Our meeting booking service accelerates the impact of any market visit or sales trip. Meeting schedules will be developed to cover target clients, partners or government officials including vernse booking where required.
e-Letter Design and distribution
To promote specific products or services or attract participation in your events or visitors in your exhibition stand, we can provide a dedicated e-letter or invitation design and distribution servicesleveraging on our extensive database targeting specific markets or sub-sectors as required.
Exhibition stand design
Stand out in the crowd by having customized branding on your shell scheme stand or by having a fully designed non-shell scheme stand. We can provide a full design , commissioning and construction services according to your brief.
On-Site Set-uo
Our team will have your stand fully set up and ready to operate a head of an exhibition so that your team can reduce their travel time as well as focus their in-country time on sales activities rather than logistics.
Temporary staff Recruitments
Where needed we can provide temporary stand personnel and other staff selected from known or recommended temporary staff panels, brief them on your requirements and manage their payments, transport, catering and dress where needed.
Sales Training
Our experience has shown that numerous clients need focussed sales training for stand personnel whether permanent or temporary staff. Our accumulated knowledge can be condensed into a half or full-day training course that covers all aspects of a well focused trade show sales campaign including preparations, setting performance indicators, effective interaction with visitors, lead generation and post-show sales follow-ups and tracking.
Post Event analysis
We will develop a detailed past event analysis that tracks outcome, estimated ROI and recommendations for future activities.
AV and Digital event enhancement tools
The impact of any marketing event can be substantialy enhanced through the effective deployment of digital tools including social media campaigns customised mobile apps to be used by delegates and visitors in advance of and during event, an sms alert service for marketing and information dissimination purpose, IT based delegate and visitor registration and data capture including bar-cording where required and digital display boards. In addition our services include the full range of AV equipment supply, testing, management, staging and lighting.
Business networking services
We provide a platform for business networking through breakfast and luncheon meetings to exchange informal experiences and business opportunities.
Finance and technical support services
Through our connection with different organizations and institutions also plays a major role in offering finance and technical support to business. This is usually done through projects with some of our strategic partners in private sector development in Kenya.
Enterprise development Training and consulting Services
The business environment is dynamic and changes from time to time. There is thereforeneed for the business community in Kenya to remain on track by adopting the latest and most effective means of conducting trade. This is why we offer enterprise development training to keep members of the business community a breast with what is going on all over the world to enable them remein highly efficient and competitive. The training targets every business and other stake holders e.g. we offer tailor made training on MSMEs strategy development, business registration, exports developments, business regulations and business plans preparation, entrepreneurship and industrial incentives jointly with partners in and outside Kenya. We also offer scholarship opportunities to business community on technical courses such as information technology, telecommunication, MSMEs, rural development, project management, environmental and renewable energy courses. We also offer consultancy services to both public and private entities on trade and industrial development strategies among others.
Why ehibition
The exhibition provides you with high impact exposure for business making it an ideal platform for product and service promotion and brand reinforcement. As a general fated, exhibition have a long shelf life and the people who participated are predisposed to remember products and services as a concept that emphasizes on standard and quality of the event.
Making trade easier
The basies for this regional growth lies in its internal markets with the EAC zone having for example just signed and introduced an agreement on the free movement of goods and persons which has boosted regional trade and COMESA is also working in this issue, on going tripartite negortiation between the three regional economic grouping i.e the EAC, COMESA and SADC aimed at strengthening the integration dynamics.
The expectations for Sub-Sahara Market
Seems that Sub-Sahara Africa has the kind of economic growth that most of the developed wworld can only dream of according to international menetary statistics projecting the regions economic growth rate was expected to reach over 5%. Whats driving thre rise? the East African community and the common markets for Eastern and Southern Africa are apparently behind it boosting the continents average growth rates.
Investment
Kennya at today is one of the most sophisticated diverse and promising emerging market, globally strategically located at the east coast of Africa continent, it is a key investment location both for marketopportunities that lie within its borders and for the opportunity that exists as a gateway to the rest of the continent a market of nearly 1 billion people, it enjoys political and macro-economic stability and a bundant supply of skilled and semi-skilled labor force and compares favourably to other emerging markets, it has host of investment incentives and industrial financing interventions that are aimed at encouraging commercial activities and its trade rules favour further expansion in Kenya.